June 14, 2010
Rethink just picked up two golds for Best TV single at the 2010 Bessies. The winning spots were Ice Creamy Goodness for Vancouver’s Science World and Balloon Boy for A&W.
“It’s great to win two golds in the same category for two such different clients— an educational non-profit and a burger chain in a tough retail category,” says Chris Staples, national creative director at Rethink. “It shows that with the right vision, any client can produce memorable,
award-winning work.”
The Bessies are awarded annually and celebrate the best in Canadian television advertising.